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Proceedings Paper

Future display market: Major discontinuities or more of the same?
Author(s): Michael Urwin
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Paper Abstract

The human quest for visual perfection has touched almost every area of earthly endeavour - from art and bodybuilding to architecture and automobiles - even technology. Eelctronic displays attempt to recreate the visual perfection of the natural world in a synthetic environment. Some succeed, e.g., the CRT and LCD, while other fail, sometimes ignominiously, sometimes with great spectacle. Some "killer" technologies look very promising in their early days of development, but never take off, or end up occupying only a niche market. In some fields there can be technology battles between rivals with one technology losing, yet the field itself, nevertheless, grows rapidly on the success of the winner. A classic example of this was the videocassette recorder, where the end product is now ubiquitous, but the battle amongst the main contenders - VHS, Betamax, and Video2000 - looked like a true struggle for technological supremacy. However many onlookers, and even the market itself, saw other factors in the eventual winner that drove it to the forefront. Picking the winners, and accurately predicting the percentage inroad of new technologies has never been easy and continues to be a difficult proposition.

Paper Details

Date Published: 16 May 2003
PDF: 9 pages
Proc. SPIE 5004, Poly-Silicon Thin Film Transistor Technology and Applications in Displays and Other Novel Technology Areas, (16 May 2003); doi: 10.1117/12.482579
Show Author Affiliations
Michael Urwin, Cambridge Display Technology Ltd. (United Kingdom)


Published in SPIE Proceedings Vol. 5004:
Poly-Silicon Thin Film Transistor Technology and Applications in Displays and Other Novel Technology Areas
Apostolos T. Voutsas, Editor(s)

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