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Proceedings Paper

When product designers use perceptually based color tools
Author(s): Walter R. Bender
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Paper Abstract

Palette synthesis and analysis tools have been built based upon a model of color experience. This model adjusts formal compositional elements such as hue, value, chroma, and their contrasts, as well as size and proportion. Clothing and household product designers were given these tools to give guidance to their selection of seasonal palettes for use in production of the private-label merchandise of a large retail chain. The designers chose base palettes. Accents to these palettes were generated with and without the aid of the color tools. These palettes are compared by using perceptual metrics and interviews. The results are presented.

Paper Details

Date Published: 17 July 1998
PDF: 8 pages
Proc. SPIE 3299, Human Vision and Electronic Imaging III, (17 July 1998); doi: 10.1117/12.320129
Show Author Affiliations
Walter R. Bender, MIT Media Lab. (United States)

Published in SPIE Proceedings Vol. 3299:
Human Vision and Electronic Imaging III
Bernice E. Rogowitz; Thrasyvoulos N. Pappas, Editor(s)

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