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Proceedings Paper

Digital contract approach for consistent and predictable multimedia information delivery in electronic commerce
Author(s): Prabhudev Konana; Alok Gupta; Andrew B. Whinston
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Paper Abstract

A pure 'technological' solution to network quality problems is incomplete since any benefits from new technologies are offset by the demand from exponentially growing electronic commerce ad data-intensive applications. SInce an economic paradigm is implicit in electronic commerce, we propose a 'market-system' approach to improve quality of service. Quality of service for digital products takes on a different meaning since users view quality of service differently and value information differently. We propose a framework for electronic commerce that is based on an economic paradigm and mass-customization, and works as a wide-area distributed management system. In our framework, surrogate-servers act as intermediaries between information provides and end- users, and arrange for consistent and predictable information delivery through 'digital contracts.' These contracts are negotiated and priced based on economic principles. Surrogate servers pre-fetched, through replication, information from many different servers and consolidate based on demand expectations. In order to recognize users' requirements and process requests accordingly, real-time databases are central to our framework. We also propose that multimedia information be separated into slowly changing and rapidly changing data streams to improve response time requirements. Surrogate- servers perform the tasks of integration of these data streams that is transparent to end-users.

Paper Details

Date Published: 24 January 1997
PDF: 7 pages
Proc. SPIE 3020, Multimedia Computing and Networking 1997, (24 January 1997); doi: 10.1117/12.264300
Show Author Affiliations
Prabhudev Konana, Univ. of Texas/Austin (United States)
Alok Gupta, Univ. of Connecticut/Storrs (United States)
Andrew B. Whinston, Univ. of Texas/Austin (United States)

Published in SPIE Proceedings Vol. 3020:
Multimedia Computing and Networking 1997
Martin Freeman; Paul Jardetzky; Harrick M. Vin, Editor(s)

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