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Proceedings Paper

Commercializing technology
Author(s): Eric Udd
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Paper Abstract

Commercializing technology describes the process of developing commercial products based on state-of-the-art technology. Taking engineering technology from high-capital industries and applying it to commercial markets is a daunting task. This tutorial starts with a review of product development and marketing basics. Then, I describe the additional problems of commercializing technology. I will use the example of commercializing an automotive collision warning radar to illustrate the problems associated with taking military-type technology from the high-cost, low- production environment to a viable product for mass production. I describe how to get the most from limited assets, labor, and capital and what to expect when looking for financial assistance from the government, venture partners, and other companies.

Paper Details

Date Published: 30 August 2017
PDF: 41 pages
Proc. SPIE 10318, Infrared Fiber Optics, 1031803 (30 August 2017); doi: 10.1117/12.2284058
Show Author Affiliations
Eric Udd, Blue Road Research (United States)


Published in SPIE Proceedings Vol. 10318:
Infrared Fiber Optics
Paul Klocek; George H. Sigel, Editor(s)

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